Seamless is Australia’s first clothing product stewardship scheme and the world’s first circular product stewardship scheme.
What’s a product stewardship scheme? It’s a scheme that recognises that the businesses who place products on the market are responsible for the entire life of that product - from design, through to reuse, recycling and end of life. We already have many stewardship schemes in Australia including ‘Mobile Muster’ which addresses mobile phone waste, ‘Cartridges for Planet Ark’, which is a national scheme for printer cartridges and many other schemes from plastics, containers and mattresses through to tyres, batteries and oil.
Seamless works with clothing brands and industry stakeholders to help people choose, enjoy and recirculate their clothes more responsibly. To make that happen we need to build a national clothing system by 2030 that is easy to understand, convenient and free for every Australian, as Seamless is for everyone.