Transforming the way we choose, enjoy and recycle clothing in Australia to address clothing waste.

Let's collaborate to create a better future

Last year, Australians added more clothing to their wardrobes than ever before, most of which was made from materials that weren't sustainable or durable. There is no organised system to collect clothing that can no longer be worn and there are limited facilities to recycle and reuse clothing, which means thousands of tonnes ends up in landfill.

1.5 billion

new items of clothing were sold in Australia last year

55 items

is the average number of new garments every Australian bought

220,000 t

of clothing ended up in Australian landfill last year

Our roadmap for enduring impact

Seamless is on a mission to achieve a circular clothing economy in Australia by 2030. Achieving this means rethinking how we design, enjoy and recirculate our clothes to drastically reduce landfill.

Seamless is Australia’s national clothing stewardship scheme which recognises that brands are responsible for the full lifecycle of their clothing - from designing better, to ensuring we can enjoy clothes for longer, reuse them more and recycle widely.

Supported by leading Australian brands

The foundation members of Seamless are working together to help shape the scheme and significantly reduce the amount of clothing ending up in landfill.

Applications to the Seamless Circular Clothing Textiles Fund are now open

The Fund is a competitive initiative led by Seamless to invest in practical projects across Australia that collect, sort and recycle unwearable clothes and explore ‘next market’ uses for them. The projects will deliver the evidence to scale our national scheme.

Get involved

Clothing brands or retailers

If you’re a clothing retailer or brand, register your interest to join the Seamless scheme.

Industry stakeholders

If you’re an industry stakeholder including recycler, reuse operator, technology supplier, government agency, professional services organisation or academic, register to become a supporter.